Using Videos in Viral Marketing
Written by Marie on September 3, 2007 at September 3rd, 2007
More and more websites right now are using video as broadband continues to rise. Online video advertising has become more and more popular. Website visitors attention can be captured and ads stand out from the crowd in an increasingly ad-cluttered online environment. It is true that marketing your business using video formats involve a lot more production and implementation work but they are worth all of that because they achieve greater response rates compares to the typical banner or button ad.
Cached or streaming video offers the best chance of interesting consumers in brand messages, but it is not likely to reach a large audience unless it generates a viral outcome.
Todays’ technology now allows you to create viral videos with the tools you already have installed in your computer. Hosting the videos are not even a problem anymore due to the birth of Google Video, You Tube and Yahoo Video. These places even provide you with the html coding you need to embed the video to your website or blog. These tools are great to use especially for those in a tight budget. Plus, an added benefit is that uploading your video on these free video hosting sites provides you instant traffic and viewers to your video.
If you choose to, there are also software you can purchase to help you create a viral video. Whatever you decide to use and what ever video you come up with, don’t forget to make it easy to open and distribute. File size is important, as is the media format. If your viral video has been created for a particular type of software that not many people use, how will you get people to spread it like wildfire?
Learn how to create your own viral video using the tools you already have in your computer. Access a 3-part video tutorial at http://www.marieynami.com/how-to-viral-video.html. Use the video to promote your product, website or service.








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